How cybersecurity can affect the market for smart products.
Smart devices, once relegated to science fiction and our imaginations, are now ubiquitous. Today, there’s a market for everything from a Wi-Fi connected refrigerator to a voice-operated speakerthat doubles as a personal assistant. The internet of things (IoT) — the software-operated network of physical devices, appliances, vehicles — grows day by day as these devices become part of our daily lives. A March 2018 survey found that 22% of Americans used IoT appliances in their homes, and this trend is widespread across the globe. Amazon recently announced a plan to expand Amazon Echo services to Italy and Spain.
For consumers, the concept of easily operated, highly adaptable products is great. Smart devices are convenient, useful, and fun. However, many people remain skeptical or anxious about this level of connectivity. News of products leaking private information or being remotely hacked has led customers to fear for their personal safety and reconsider hooking up physical appliances to vulnerable networks.
Cybersecurity is becoming top of mind for customers and organizations, as highly publicized data breaches and cyberattacks at large corporations have revealed just how much damage a hacker can do by accessing or manipulating an organization’s systems. In addition to the immediate financial and operational consequences, a breached business often faces class-action lawsuits, regulatory fines, damage to its reputation, and a string of other ramifications.
Consider Yahoo. In April 2018, the company agreed to pay a $35 million fine for failing to report a 2014 data breach in which hackers stole personal information from hundreds of millions of user accounts. A month prior, a judge had ruled that the victims of the data breach had the right to sue Yahoo for negligence and breach of contract for not disclosing its systems’ security weaknesses.
Yahoo is not alone; a startling number of companies have faced public relations disasters surrounding security breaches in the past few years. On the one hand, the trend makes sense; cyberattacks are becoming more common than ever as hackers become more adept at penetrating systems. On the other hand, it doesn’t make sense, because while those carrying out cyberattacks are gaining more tools, so are the specialists who defend against them. Cybersecurity practices can — and need to — be better.
From social to natural and applied sciences, overall scientific output has been growing worldwide – it doubles every nine years.
Traditionally, researchers solve a problem by conducting new experiments. With the ever-growing body of scientific literature, though, it is becoming more common to make a discovery based on the vast number of already-published journal articles. Researchers synthesize the findings from previous studies to develop a more complete understanding of a phenomenon. Making sense of this explosion of studies is critical for scientists not only to build on previous work but also to push research fields forward.
In a systematic review, an author finds and critiques all prior studies around a similar research question. The idea is to bring a reader up to speed on the current state of affairs around a particular research topic.