Social responsibility can boost bottom line — Caroline Flammer

Caroline Flammer, Lecturer, Global Economics and Management

We generally think of corporate social responsibility (CSR) as a sort of feel-good policy, as something that is good for public policy or public relations but not a company’s bottom line. But my research finds that good corporate citizenship can actually lead to superior financial performance. A company’s social engagement is actually a resource that can create positive value and improve competitiveness. Read More »

MIT Sloan Management Review: Sustainability contributing to company profits

Through a global survey conducted by MIT Sloan Management Review and The Boston Consulting Group, we sought to determine where exactly sustainability sits on the management agendas of the more than 2,800 companies.  It turns out that it’s prominent: more than two-thirds of companies have placed sustainability permanently on their management agenda.

Our study also found that two-thirds of companies see sustainability as necessary to being competitive in today’s marketplace, up from 55% a year earlier.  In addition, two thirds of respondents said management attention to, and investment in, sustainability has increased in the last year.

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John Sterman on the Great October Snowstorm: Utilities need to cut trees, not costs

From the Boston Globe, November 5, 2011

NEARLY A WEEK after the Great October Snowstorm, thousands were still without power yesterday. Many blame the utilities for delays in restoring the juice, while the utilities argue that trees in full leaf caused unusually high damage.

The real problem, however, is the failure of the utilities to implement the maintenance and system upgrades that would have limited the damage in the first place. That failure includes insufficient preventive maintenance such as trimming branches and replacing old utility poles. It also includes failure to upgrade the grid to be more resilient so that local outages don’t cascade into massive failures like the great Northeast blackout of 2003.

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Thomas Malone: Collective intelligence to address climate change — finalists chosen in world-wide contest

It’s been over a year since we launched the Climate CoLab and held our first world-wide contest. Our goal was to create a site to harness the ideas and knowledge of thousands of people to find real solutions to climate change. Inspired by systems like Wikipedia and Linux, we wanted to collect the best collective intelligence to come up with proposals for what can be done about this problem.

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MBA Interest in Sustainability Careers is on the Rise at MIT Sloan

MIT Sloan Career Development Director Jackie Wilbur

Sustainability is a hot topic these days, especially on business school campuses. At MIT Sloan, we’re seeing a strong and increasing interest among our MBA students in this area.

A recent survey of our incoming first-year MBA students showed that 15% of the class is interested in the social enterprise sector, including sustainable business, nonprofits and education. That is even higher than the year before.

To support these students – whose numbers are growing — we have many initiatives and programs in place such as the Sloan Sustainability Initiative, which offers courses like the MIT Sloan Sustainable Business Lab (S-Lab) where student teams work with organizations on specific sustainability projects. Through the Sustainability initiative, MBA students also can earn the MIT Sloan Sustainability Certificate. Building on the Institute’s tradition of interdisciplinary studies, the certificate combines core and elective courses in areas such as process improvement, organizational learning and adaptation, entrepreneurship and commercialization, and the dynamics of organizational and social change.

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