Organizations are dealing with higher levels of uncertainty and deeper complexity than we’ve ever seen before. Not surprisingly, this changeable landscape is causing employees to act cautiously in order to keep their jobs. (After all, who wants to “rock the boat” or be blamed for a failed project?) While this reactive behavior makes logical sense, it’s also creating a major roadblock on the journey to innovation.
Innovation begins with either a passion or a problem. Passion means you’re motivated to innovate because you care deeply about something. For example, thanks to watching Neil Armstrong land on the moon as a child, Richard Branson became very interested in space and realized that he wanted to go there like Armstrong did. For decades, he asked questions, kept notebooks of ideas, talked to different people and worked hard to figure out a way for his passion to become a reality. With a long-term commitment borne by the head and heart, it’s no wonder that the stars lined up for Branson to start Virgin Galactic, transforming his passionate idea into a tangible business.