Spark team creativity by embracing uncertainty – Aithan Shapira

Aithan Shapira, Lecturer, MIT Sloan School of Management

From MIT Sloan Management Review

As an artist who also works for a business school, I often talk with managers about how to inspire more creativity from their teams. It’s not that these managers don’t appreciate their left-brained, analytically oriented employees. On the contrary: They value their logic and practicality. Still, they lament, something is missing. Managers today seek inspired ideas, inventive solutions, ingenuity, originality, and new pathways to innovation. But their teams are not delivering.

The problem is not that professionals lack creative impulses but that they are too focused on getting the creative process right. For example, in supporting organizations that are implementing agile methodologies, I work with many teams so consumed by getting their chapters aligned or doing their sprints correctly that they miss the opportunities that spark imagination. They avoid the unknown — the uncertainty that breeds creativity.

So how can you help your team develop the skills to embrace uncertainty and unlock creativity? Start by setting conditions that foster a creative culture:

Read the full post at MIT Sloan Management Review.

Aithan Shapira (MFA PhD) is an internationally acclaimed artist and Lecturer at MIT Sloan.

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